About Us

Tar Heel Capital Corporation opened its first restaurant in Boone, North Carolina back in 1977. We have steadily grown throughout North Carolina and South Carolina, and today we have 72 restaurants that are striving to deliver the highest standards in quality, service, and cleanliness. We have plans to continue our steady growth for many years to come. We also believe that all should enjoy a certain quality of life. Therefore, Tar Heel Capital recognizes the value of the crew and management as our most important asset, and the key to our continued growth.

Since Tar Heel Capital began, our team has been recognized nationally as one of the best franchisees in the Wendy’s System. We have achieved this success by having a very clear mission.


Mission Statement

We manage our business by the Golden Rule, treating others as we would like to be treated, holding ourselves to high ethical standards. We achieve our objectives by employing the best people in the industry, training them effectively and compensating them fairly.

We constantly strive to serve the highest quality food, quickly, in a friendly manner, in sparkling clean, Dave’s Way restaurants.

All of our efforts are directed toward operating profitable restaurants that exceed our guests and our employee’s expectations.




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